Questions and answers.
We are happy to answer you.
WHAT EXACTLY IS THE APPROACH WITH A HOTEL RELAUNCH ?1. Appointment arranged for an on-site visit including an inspection of the hotel or hotel complex
2. Subsequent analysis and initial discussion of the areas and topics that can be improved
3. Continued joint consulting discussions at the client‘s site to specify and finalise the work to be carried out
4. Obtaining quotes for the requested areas and practical implementation of the RELAUNCH steps
HOW DOES RECONS CONSULTING WORK ?An appointment can be made with the client on site with initial contact by phone or email.
We arrive and following a face-to-face meeting with the decision-makers (normally the director, managing director, owner, marketing department), we get a first impression of the hotel. Depending on the size of the hotel or complex, this takes between 1-2 hours and sometimes even a whole day. In consultation with and with the permission of the client, we inspect and visit all the requested areas and draw up a list of all points that can be improved from our point of view (and therefore from the point of view of the guests). These inspections are usually carried out together with the clients but sometimes quite deliberately on our own, just as the guests would move around the hotel on their first visit.
The improvement points for the RELAUNCH are already discussed together immediately after the inspection, the first ideas are introduced and prioritisation is discussed with the client or if there is any interest in improving the respective areas. At the same time a complete check of the internet presence takes place in virtual reality, including an analysis of social media activities and the like.
Having agreed on the most important RELAUNCH points together, all the possible INTERIOR DESIGN, RENOVATION CONSULTING and MARKETING implementations will be discussed in more detail at another meeting on site.
Once the budget has been set, quotes are obtained and the first RELAUNCH steps are started.
WHICH AREAS DOES THE INTERIOR DESIGN DEPARTMENT COVER?In the Interior Design department we offer you our knowledge of the leading wholesalers and producers in the international furniture industry, which we have built up over many years. We have specialised in Italian manufacturers as well as companies from the German-speaking area.
The focus here is also on artwork furnishings and art consulting, in addition to vintage leather furniture (Chesterfield etc.). Our managing director Christoph Wilburg worked in the gallery sector for many years and has successfully completed numerous projects for renowned hotels in terms of art and pictures. The range extends from inexpensive classically framed black and white photos to unique pieces created personally for your hotel.
The goal is to create a unique visual USP for you. We would be happy to tell you more about what we mean by this.
WHAT DO YOU OFFER UNDER CONSTRUCTION CONSULTING?By construction consulting we mean monitoring and supervising the renovation work, which only involves structural changes in rare cases. We have specialised in soft renovations, which can be implemented more economically in terms of budget and relatively quickly and simply, even when it‘s business as usual. It is therefore important to us not to send our clients away to practically implement the RELAUNCH on their own after the theoretical planning.
We accompany our clients from the first ideas to the completion of the successful renovation taking a high level of responsibility for completion on schedule, within the agreed budget, with the necessary overview and essential attention to detail. Of course, this also applies to the area of marketing.
WHAT ADVICE DO YOU OFFER IN MARKETING ?The Marketing department comprises comprehensive creative consulting, where everything about the existing concept and its associated representation in the real world as well as in virtual reality can be reconsidered. Where is the journey taking us ? Who do we want to address ? What are our USP factors ? What makes us unique ? What distinguishes us from our competitors in an undoubtedly saturated and highly competitive market ? How can we turn guests into regulars ? How can we increase the length of stay ? How can we conquer new market fields ? Where are the synergy effects ? Who can we start our journey with ? How can we win new fans for the hotel and not just collect Facebook friends and Instagram followers ?
Our marketing consulting services range from the print sector (hotel brochures, business cards, leaflets and flyers) to the internet presence including social media and SEO optimisation and an analysis of your hotel‘s existing concept. The possible, complementary and new considerations are compiled together including the already existing areas and main themes (wellness, romance, business, ski hotel, hiking hotel). Together instead of alone.....the wide field of marketing is easier to plough through together.
DO YOU ONLY WORK FOR LUXURY HOTELS, 4 OR 5 STAR HOTELS?We work for all star classes and hotels in the hotel and gastronomy industry, from bed & breakfast to wellness resorts in the upper price segment, in urban as well as county areas.
HOW LONG HAVE YOU BEEN DOING THIS?Our managing director Christoph Wilburg has been working independently in interior design, construction consulting and marketing for 20 years now, mainly for and with people from the hotel industry. All the freelancers, partner companies and industry professionals have at least 5 years‘ experience in the hotel industry.
IN WHICH REGIONS CAN YOU ACCEPT CONTRACTS?We have specialised in the alpine region (city and country) i.e. mainly the German-speaking part of Switzerland and the bordering foreign countries. Our team also has the necessary flexibility and mobility to carry out contracts throughout Europe. We have already advised hotel clients and implemented concepts from Forte dei Marmi in Tuscany (contract for interior design and construction consulting) to Saint Tropez on the Côte d‘Azur (marketing consulting). However, the focus is undoubtedly on German-speaking Switzerland, where we have the ideal contacts to partner companies and the best knowledge of the industry to be able to carry out contracts to our clients‘ full satisfaction. With the usual high standards we set ourselves reliable, professional, friendly and creative.
DO YOU HAVE A DETAILED RANGE OF SERVICES ?We have specialized in the following services in the 3 areas of interior design, construction consulting and marketing
INTERIORS We have the best long-standing contacts to all well-known European furniture and home accessory producers in the B2B sector or contract furnishing with the option of custom-made products, the supply and assembly of leather furniture, tables, pictures and lamps through to exclusive wine racks.
RENOVATION The following trades are used here most frequently and the work is done partly by our own employees or by partner companies who we work closely together with: PAINTERS DRY CONSTRUCTION TILE LAYERS FLOORING LIGHTING PLUMBING ELECTRICITY CARPENTERS PLASTERERS BRICKLAYERS, other trades such as, roofers, gardeners, wellness construction, etc. are of course offered on request, we have a large selection of renowned companies, which can be recommended by us and the renovation work can be planned into the contract.
MARKETING Concept consulting, creating tailor-made visual USPs, developing other unique selling propositions on the market, programming and concept design for websites, expanding strategic social media activities, SEO support, graphic design consulting in the print and web sector